Monday, October 28, 2013

Pay Per Click PPC Programmes

Pay per click is also called cost per click or PPC is an internet advertising model used to direct traffic to websites, in which advertisers pay the publisher (typically a website owner) when the ad is clicked. It is defined simply as “the amount spent to get an advertisement clicked

Pay Per Click – PPC marketing is complex, collaborative, and iterative. It attempts to satiate three distinct appetites

Pay-per-click advertising is a method of advertising in which advertisers pay for each ad clicked, usually via an advertising platform such as Google AdWords. Pay per click advertisers bid on specific keywords in order to have their ads appear, and is hence it can also be referred to as keyword advertising.

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